Emmy nominee Andrew Garfield to star in upcoming limited series Hot air. He is the headliner of the series by playing Richard Branson, the famous British entrepreneur. The industry is excited about Hot air, with several streaming platforms interested in the project. The limited series comes from Universal International Studios, starring David Leitch (Deadpool 2, High-speed train) in the director’s chair.
The six parts Hot air is written by Jon Croker (Paddington 2) and based on the book “Dirty Tricks” by award-winning investigative journalist Martyn Gregory. It tells the story of billionaire Branson and the fascinating and scandalous rise of Virgin Airways.
According Deadline, Branson launched Virgin Atlantic in 1984 with a leased aircraft. In 1990, the company began to threaten British Airways’ dominance in the UK market after securing landing space at London Heathrow Airport. In response, BA launched a “dirty tricks” campaign, with its employees using passenger name records and posing as Virgin employees to gain inside information about the upstart competitor and persuade Virgin customers to switch to BA.
Told by a BA insider, Branson complained to the European Commission about BA’s tactics. In response, BA created “Operation Barbara”, sowing fabricated negative media stories about Virgin Atlantic. Branson sued and the high-profile case was settled on the eve of trial, with BA apologizing and paying Virgin’s legal costs plus damages.
In addition to his starring role, Garfield produces with Croker and 87North (Leitch, Kelly McCormick and Dan Seligmann) and UK company Two&Two (Babak Anvari and Lucan Toh); StoryFirst (Michael Grade, Peter Gerwe and Ivan Dunleavy).
After giving fans two hits with Tick, tick… Boom! and Spider-Man: No Coming Home, Garfield is on top of the world. His role as Detective Jeb Pyre for FX’s Under the banner of heaven earned him an Emmy nomination, a belated honor for the actor.
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